The Inaugural 2024 Esports World Cup in Saudi Arabia featured tournaments for 22 titles with over $60 million in prizes. The event attracted 27 partner brands, including gaming hardware companies, esports data providers, and major non-endemic brands such as Adidas, Pepsi, and Sony. The Esports World Cup also partnered with Saudi brands and governmental operations [...]
source https://funfect.games/these-27-brands-are-sponsoring-the-2024-esports-world-cup/
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